Technological advancements have always lead to the biggest breakthroughs in every industry throughout history.

The ADA prohibits any private businesses that provide goods or services to the public, referred to as “public accommodations,” from discriminating against those with disabilities. Federal courts have ruled that the ADA includes websites in the definition of public accommodation. As such, websites must offer auxiliary aids and services to low-vision, hearing-impaired, and physically disabled persons, in the same way a business facility must offer wheelchair ramps, braille signage, and sign language interpreters, among other forms of assistance.

All websites must be properly coded for use by electronic screen readers that read aloud to sight-impaired users the visual elements of a webpage. Additionally, all live and pre-recorded audio content must have synchronous captioning for hearing-impaired users.

Websites must accommodate hundreds of keyboard combinations, such as Ctrl + P to print, that people with disabilities depend on to navigate the Internet.

Defendants in ADA lawsuits typically pay plaintiff’s legal fees, plus their own web acccessibility auditing and remediation costs. In all, the average cost can range from tens of thousands of dollars and above six figures. Furthermore, if the remediation is incomplete, copycat suits and serial filers can follow, meaning double or triple the outlay. There are also high intangible costs for a business, such as added stress, time and human capital, as well as reputational damage.

Federal lawsuits filed in 2017 increased 225% over 2016; this percentage would be significantly higher if it included litigation filed in state courts against thousandsof businesses. Retail businesses have been hit hardest, followed by hotels, restaurants, colleges, hospitals, casinos, and banks. But any business that maintains a website, regardless of its size or industry, is vulnerable.

If you have been summoned, it is important to retain the most qualified attorney who is not only versed in the Americans with Disabilities Act, but also understands technology and intellectual property law. Contact us and we can refer you to the best attorneys to help defend you against any potential online ADA litigation. In addition to having an adept attorney, we recommend having Subject Matter Experts like INNsight by your side. We can help determine your defensibility or if the claims against your website are frivolous in nature based on our audit of your technologies.

Bring to the table win-win survival strategies to ensure proactive domination. At the end of the day, going forward.

Since accessibility is a civil right, it is ingrained into government and legislation, and this is how it’s been perceived for too long. Due to this, traditional accessibility providers are used to catering to government and federal agencies who have always needed compliant websites.

Get A FREE Review Of Your Website And Web Contents For ADA Compliance Today . . .

Automation is the only way to practically make the Internet accessible

Others only talk about making a difference. In reality, most of what they do and say is mere ink on paper without any impact. We make an impact in practice, on a daily basis, for years.

Decorative iconWe’ve raised the awareness of millions of businesses by investing millions of dollars to promote the entire industry in order to bring accessibility to peoples’ attention.

It must achieve high accessibility standards

Since the very beginning, we employ and involve dozens of users with different disabilities alongside all of our efforts in the development and testing of our solution.

It must comply with legislation

We were able to help thousands of small businesses completely dismiss lawsuits that otherwise would have devastated their business and lives.

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We regularly run collaborative awareness campaigns and initiatives with leading disability-focused organizations.

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We have provided our solution, completely free of charge, for thousands of non-profit and advocacy organizations around the world surrounding different issues

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We’ve already made over 10,000 websites of small and medium businesses, that otherwise couldn’t have achieved compliance, accessible to people with disabilities.

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We’ve helped dozens of enterprises, after manual remediation projects failed to maintain their compliance despite regular and constant website updates.

Traditional accessibility solution providers have failed the internet

They charge absurd prices

When you pay for manual accessibility, you’re essentially paying for manual labor. This significantly increases prices because an accessibility expert is paid to go line by line, remediate, and then check their work. An initial audit itself can cost $3,000 for simple, 5-page websites and gets to tens of thousands of dollars for more complex and eCommerce websites.

They are not scalable

Manual services are as scalable as they sound. Every project needs to include at least one accessibility expert and one web developer to work together for about a month until the website is accessible. Considering there are hundreds of millions of active websites (approximately 350 million in the US alone), and over 1.5 Billion total websites, it is impossible for a manual service to be able to make the Internet accessible.

They don’t understand businesses needs

Since accessibility is a civil right, it is ingrained into government and legislation, and this is how it’s been perceived for too long. Due to this, traditional accessibility providers are used to catering to government and federal agencies who have always needed compliant websites.

Accessibility Audit

Your website has gone through or is planned to go through a web accessibility remediation project? Let’s audit it!

User Testing

Want to check how usable your website really is for a blind person or a motor-impaired user? Our testers would love to help!

VPAT Services

If your organization requires 508 conformance, you need a Voluntary Product Accessibility Template (VPAT). Let’s get you one!


Started to use our services and you want to ensure that you’ve installed it properly and that everything works as it should on your site? Let’s inspect it!

Dedicated Image Descriptions

Want to go beyond AI-Powered image descriptions and ensure an even better experience for your blind users? We’d love to help!

Accessibility Consultancy

Need help with a specific dilemma? Encountered an issue that you are not sure what the solution is? Our experts would love to consult you!

We turns the lose-lose situation to a win-win

Affordable for any business

There are many services that businesses consider when allocating resources. Web accessibility should be an obvious choice and the best way to ensure this is by making it affordable for everyone.

AI is extremely scalable because it is automated

You can count on AI to get the job done without making human mistakes, tiring out, or asking for a raise. We apply AI and automation to every website we make accessible for immediate and thorough results every single time. This way, we are able to remediate thousands of websites in the time it used to remediate just one.

We understand business needs

We understand that businesses, especially small and medium ones, have so much on their plates. If a web accessibility solution isn’t simple and fast to integrate, they won’t even bother with it.

AI doesn’t rest and keeps on updating every day

We know that businesses constantly add and update content on their websites to keep up with sales and marketing efforts, engage with customers, and more. Our solution keeps on processing after the initial remediation to make sure every website update is being remediated and up to accessibility standards.

We solves web accessibility in a completely new and innovative approach. By using advanced technology and understanding modern businesses, We are replacing all counterproductive web accessibility solutions.

Everything on Accessibility Compliance and Legislation

As digitalization becomes more essential, more and more accessibility legislations start incorporating websites

In 2018, the DOJ clarified that websites are considered places of public accommodation and should therefore comply with the ADA Title III. US courts refer to WCAG 2.1 AA as the accessibility standard


Increase in lawsuits since 2018


Of websites sued more than once


Of websites are inaccessible


Of the population has a disability

What is the web accessibility legislation?

Due to the increased use of the Internet, many countries have incorporated web accessibility into existing civil rights legislation that protects people with disabilities or created new ones.

This includes the ADA, AODA, EEA, and many more. Most countries have adopted the WCAG 2.1 AA, or Web Content Accessibility Guidelines, as standard for accessible websites and refer to them in settlements.



Inaccessible websites are at risk of litigation

The exponential growth in web accessibility lawsuits has a widespread effect across industries, with small and medium businesses in the center of the storm.

Lawsuit numbers are estimated to continue to increase as the need to enable accessible digital experiences becomes more prominent.

Not sure where to start?

Start with a free analysis of your website's accessibility.